Research · Clearance · Licensing

LostLoved

The team behind some of the most recognised work of the last decade.

Lost Loved is a research, clearance and licensing studio helping agencies, brands and production companies find the material, clear the rights, and bring ambitious work into the world.

Adidas Originals · Original Forever ’25
What we do

The work starts long before the shoot.

01

Research

We find the footage, photography, publications and cultural references others can’t.

02

Clearance

We make sure every asset can be used with confidence, not crossed fingers.

03

Licensing

We secure the rights, negotiate the terms, and help the work reach the world.

Dove — Change The Compliment archival still
Dove

Change The Compliment

Archive research and rights clearance

Tiffany & Co. — Icons archival still
Tiffany & Co.

Icons

Archival imagery, licensed worldwide

Selected work

Projects, campaigns and films shaped by archive, rights and research.

View case studies
US Soccer — Behind The Dream archival still
Behind The Dream
US Soccer
Google — Gemini archival still
Gemini
Google
Instagram archival still
Instagram
SB 2026 archival still
SB 2026
Oasis — Adidas Originals ‘ORIGINALS’ archival portrait
Original Forever ’25
Adidas x Oasis
Dove — Change The Compliment archival still
Change The Compliment
Dove
Tiffany & Co. — Icons archival still
Icons
Tiffany & Co.

The best archive work disappears into the story.

Selected credits

  • Adidas
  • Dove
  • Tiffany & Co.
  • Google
  • Instagram
  • US Soccer
  • Johannes Leonardo

Bring us in early.

Whether you need a single image cleared or an entire archive uncovered, we’d love to hear what you’re making.

Multi-award-winning work, trusted by leading agencies, brands and production companies.